Mazda Still Gets It: Driving Matters

Recently, I was a little annoyed to see a local dealership advertising that you could take a “virtual testdrive” of a new Camry. While I realize that someone may hopefully not just make a judgement on a major purchase, like buying a car, by just watching some videos, it kind of seemed a little insulting that it was being sold that way. This week, I ran across this new Mazda ad, which seems to hit it right on the mark that driving matters. Hit play and see if you can get through it without getting a little choked up.


V.I.S.I.T. – Sebring Edition

MG TD parked in the grass
Re-published from Hooniverse, text and photography by Bryce Womeldurf

Often when you attend a major race, such as the 12 Hours of Sebring, there is just as much to see off the track as there is on it. There were rare models cruising the grounds and parking areas of Sebring, devoted entirely to notable makes and models, such as Porsche, Corvette, Audi, and BMW. Each of them had their outstanding examples.

As a follow up to last week’s 12 Hours of Sebring post, I bring you a second piece, this time with the vehicles I saw in traffic as well as what was parked and on display. (more…)

When it comes to Miata horsepower, 155 is enough


Re-shared from Road & Track, text by Jack Baruth, images by Mazda

“Can’t we have one car on the market that isn’t too fast for its own good?”

[Ed. note – Jack Baruth makes a great comparison of the strengths and weaknesses of today’s autos, with how all of the power available today has its consequences, and how the new upcoming Miata breaks away from that to offer something different.]

Okay, I admit it. When I heard the official horsepower number for the US-market variant of the next-generation MX-5—and that number is 155, in case you’ve been crossing the Atlantic on a sailboat during the last few days—my first reaction was that kind of deflation you get when a pawnshop owner tells you what he’s actually willing to pay for your “luxury” watch. Oof. That’s not a lot. I thought it would be more. Hoped it would be more. Oof. And that reaction came after I’d thoroughly enjoyed myself for two hours behind the wheel of a Miata with 24 fewer horsepower than we’ll get in the States. (more…)

Autocar reviews the new ND Miata

2015 Mazda MX-5 MiataRe-shared from AutoCar, text after the jump by Matt Prior

Howdy, folks. I’ve been a bit under the weather with a cold since not long after the new year began, but I should be back up to speed pretty soon. Today, I stumbled upon the first review of the new ND (generation 4) Mazda Miata, this being the base model with the 1.5 liter engine (the SkyActiv 2.0 liter will be offered here in the United States). I’m hoping to find some way of getting behind the wheel of the ND Miata this year, to compare it with my 1995 model, but we’ll see. Until then, here are Matt Prior’s thoughts on the new model. (video review) (full review)


Text by Bryce Womeldurf, video by Mazda USA, images by Sethofdeath and Mazda

Today is the day we’ve all been waiting for, the reveal of not only the 2016 Mazda Miata but also the new ND body style and all of the technical innovations that will come from that. The main things that I think Mazda has to get right for this to continue being the greatest selling sports car of all time include the preservation of Jinba Ittai (person [and] horse [as] one body) as getting the weight down, which has increased with every subsequent generation, keep it fun and keep it simple. They’ve had a great thing going for the past quarter century with this car. It’s had to have been tricky keeping cost balanced with performance while meeting customer’s expectations, new and old. But I’m sure Mazda is up to the task. (more…)

Long Live The Roadster, ND Miata to Unveil Soon

This morning, Mazda USA tweeted this short video announcing that they will be unveiling the new 2016 ND generation Mazda MX-5 Miata on September 3rd! There also sound like what could be forced induction, so turbo is a possibility as well.